My house started shaking Tuesday. I knew instinctively it was an earthquake. Got outside fast—you know, that gut sense of suspended animation—move!
When the earth stopped swaying, I got back to work on the video trailer for my new book, Sunbelievable. Earthquake momentum got me refocused and energized.
Here are some book trailer tips I hope you find useful:
1. Software: I used Photodex ProShow Producer available from: http://www.photodex.com/. You can output professional quality show files to lots of different media, including YouTube, DVD and Vimeo.
2. Content: For each image “frame” I added jpg files from my book stored on my hard drive. You don’t have to be a complete tech geek to modify and play with the sound and timing effects. The key is choosing a fast-paced and interesting video that triggers interest in reading your book!
3. Output: I chose the YouTube option because it can be posted to all your Internet sites. Please take a look. The whole show is little more than 2 minutes. YouTube offers some great and free advice about maximizing your videos for viewing.
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4. Resources: I highly recommend Joanna Penn’s Blog on this topic: Book Trailers: 11 steps to make your own
by Joanna Penn on December 3, 2008: http://www.thecreativepenn.com/2008/12/03/book-trailers-11-steps-to-make-your-own/.
I also found this straightforward and extremely practical by blogger Nathan Bransford: http://blog.nathanbransford.com/2010/01/guest-blog-week-how-to-make-book.html
Now that I’ve completed my book trailer, I’ll probably revise it several times. As I’ve composed this post, I’ve already learned a lot about how to improve it! Here’s the current version:
Sunbelievable Book Trailer on YouTube
Stay tuned for the next video edition!